Get Started

We offer three delivery models to support your marketing efforts. To view our pricing, please choose the model that best suits your business needs and goals.

DIY Roadmap & Consulting

BEST PLACE TO START!
One of our experts consults with you, researches your business online, learns about your business goals and current marketing challenges to create your DIY Marketing Roadmap. You will then be provided a tactical plan, staged in the right order of what to do, and when – all to save you time and money to grow more effectively and make the most of your time and investment.

Roadmap Pricing >>

Monthly Production Services

Our team provides marketing production services based on the area(s) where you need the most support. Think of us as your affordable on-demand marketing team to help you deliver marketing assets faster so you can focus on running your business.

Social Media Pricing >>

Email Marketing Pricing >>

à la carte Access

Gain access to our DIY Smart Marketing platform and à la carte production services to help you back-fill tasks and projects. Create marketing projects, manage your calendar, and create to do lists.

Platform Pricing >>

All of our plans include platform access and the following features:

Project management and collaboration dashboard
Marketing content and project calendar
Discount access to al a carte production services
Self-guided marketing knowledge base and glossary
Unlimited staff member accounts

Not sure where to start?  Use the chatbot on this website or call 720-583-2195.

We're on a quest to help you succeed.

Extremely knowledgeable

"The team at DIY Smart Marketing is extremely knowledgeable and great at helping me understand what’s important, when to achieve tasks, and what to ignore when other "sales people" try to throw me off course.  They really know what's REAL, and what's not."

Feel like they are a partner

"After the experience of getting my Roadmap, I can tell DIY Smart Marketing is more of a partner who genuinely cares and wants our business to succeed and grow. So different than all the others..."

Honest and Ethical

"DIY Smart Marketing has been honest and ethical from the beginning, even when it doesn't benefit their business...  they always and only look out for MY success - which are traits that should not be taken for granted."

Frequently Asked Questions

What should I expect?

DIY Smart Marketing is for businesses that are interested in affordable, monthly, tangible improvements to their business.

You'll have access to a library of "How To" documentation and videos (created by our experts with 50+ years of marketing and technical experience) that will help you DIY all the important areas necessary to grow your business.  Some Membership levels also include monthly consulting calls with one of our experts, and also may include the help of our technical team to implement tasks for you if you don't have time to DIY it yourself.

If you have a higher budget and don't want to "DIY" - hire our team to implement everything for you!  Email us at support@diysmartmarketing.com to schedule a consulting call.  Our parent company, New-Ride Design, can crank your business up faster with dedicated full-fledged limitless mojo.

Why is marketing so important?

Unfortunately, if you build it... they will NOT automatically come.
You ABSOLUTELY HAVE TO LET PEOPLE KNOW WHAT YOU'RE DOING!
You ABSOLUTELY HAVE TO MAKE IT EASY FOR PEOPLE TO FIND YOUR BUSINESS!
Marketing is exposing your good works to the world, offering something people need, and inviting them to pay you for your services and/or products.
That's as basic as we'll get here... it's way more more complicated than that, but that is why we have created DIY Smart Marketing for you. So we can help you get the pieces in place, and that you will be able to understand not only what you need to do, but why you should do it, and make it EASY for you to accomplish.

What exactly does my monthly payment pay for?

Great question!

The answer, however, is that it depends on what services you need and what level of Membership you sign up for.  Contact us for more information so we can help you determine the best plan for what you need.

Why DIY Smart Marketing?

For businesses who haven't grown big enough to afford a Virtual Marketing Team (which we also provide), as a DIY Smart Marketing subscriber you will:

  • Save time.
  • Save money.
  • Grow your business.
  • Gain full control of your business.
  • Learn and better understand how all this works, including analytics reports, the www, and how to avoid "shiny objects" and hollow marketing schemes.
  • Enjoy a better business.

You don't have the time to figure all this marketing stuff out by trial-and-error. You likely don't know where to start or what should come first. You don't want the liability or cost of hiring an employee to learn on the job either.

We have decades of experience working with small businesses, and can help to not only get the right things done in the right order - but also share our experience with you to help make the best decisions possible as you grow.

Sign up and get started. We're going to help you focus on what to do, when to do it, and reach your goals.

How much do I have to do myself?

We offer options to our Subscribers to choose whether they want to do more DIY themselves, or task our team to do most of the implementation when/where necessary.  Regardless of what feels best for you, we'll be with you every step of the way.  Of course, there will always be some things we can't do for you and need communication so we can do our best for you. We'll guide you and make it easy when we need you to step in.

(On the other hand, if you have deep pockets with thousands of dollars to spend each month just on marketing and business development - we can help there too. Contact us at support@diysmartmarketing.com for dedicated services, we'll support you with a team of experts so you can focus on running your business while we do the rest.)

HOWEVER, if you're on a budget trying to grow your business, we've developed DIY Smart Marketing so you can grow your business at a NON-OVERWHELMING AND AFFORDABLE pace.

What payment methods do you accept?

Our service is only available by online subscription with a credit card (Visa, MC, AMEX).  This makes invoicing and admin easier for us AND you.  Our payment gateway is top-rated and secure.

If you try to send us cash in the mail, then hopefully you're close enough for us to take you out for a beer "on us"
😉

Questions? Schedule an appointment today.

Digital PR

When more people know about the good work you’re doing, the more they tell even more people.  That equals more customers!  If you’re working your tail off  – let the world know about it.  It pays off in spades over time – just wait and see.

Public Relations = “Good deeds well known.”  If you don’t let audiences (digitally or in person) know about you and your good works – how will they find out?  Let it ring!  We’ll help with Press Releases, connecting to your local community events and publications, and more…  all so you can shine and grow your business, one customer at a time.

Digital Assets

Our experts will do a full review of your business as it is now online. Then we’ll help you develop a vision with a long term plan to take control of your business online, and optimize in the right places to allow for the growth and goals you have set.

Consisting of several meetings with you and/or staff, we’ll learn your goals for growth, set expectations, and get a feel for how you run your business and how things are organized. Then through online research, we’ll see what and where things are lacking to fully understand your “online footprint” to determine what needs the most attention first.  The plan we develop for you will be easy to implement, and will help you avoid costly mistakes should you try to DIY without the guidance of experts.

YouTube

First of all, Google owns YouTube.  Secondly, much of the internet visitors looking for things is viewing videos on YouTube more than on websites.  This means you can add more video content, SEO the heck out of it, and further strengthen your online footprint to rank higher and attract more new business.  Show off yourself, your staff, your services/products and allow viewers see why you're special.

We’ll help guide you in how to add videos, improve your YouTube Channel setup and graphics, verify your channel is linked properly to your website, and even help with default settings so your SEO is naturally setup for each new video you add.

Branding

Imagine everywhere having consistency everywhere people see you and your business.  This builds familiarity and comfort for customers to choose you instead of your hodge-podged competition.  Proper branding!  Take over the local competition and enjoy easily recognized business (yours).

Recently, we saw a brick & mortar business in a high traffic shopping area.  Their sign out front said something...  but even 10 feet from the sign we couldn’t read what the company name was for or about.  Let’s not be tricky and cute (or trite).  People, the masses, need to know exactly what you do, and who you are in BIG LETTERS FROM FAR AWAY without thinking about it.

Everyone in the U.S.A. is attention deficit disorder at this point.  Make your point.  Make it quickly.  Make it clear who you are and what you do in less than one second. We’ll help.  With the planning, the conceptual, the ongoing updates to all your other marketing efforts.  Bottom line:  Don’t spend your hard-earned dollars on something tricky or cute that the public isn't going to take the time to figure out.  This, is Smart Branding.

Email Campaigns

You’ve all heard of Constant Contact and Mailchimp…  but how can they really help?  This is another important part of the puzzle, but only after all the vital basics are in place and you have time/staff to help implement a regular schedule of email posts to your list.  Want a GREAT example?  Sign up for Seth’s Blog here >> He provides excellent little tidbits of business building information in bite-sized easy to read emails.  Imagine if you did this with helpful tips that are valuable to people and that relate to your business/services/products?

When your business is ready for regular email blasts out to valued customers and prospects – we’re here to help you build your profile, design scheduled emails, and best practices to make sure you continue with proper etiquette in this vastly unknown area of marketing.

Blogs

More content = more traffic, better SEO, more visitor interaction, and…. Well – you get the idea.  This is typically later in the game, but when all your vital areas of business are in place, we'll get you focused on building out more Blogs and Pages to expand your engagement with customers, search engine content, and tips and tricks for your existing customers to continue getting great value from your site.

Regardless of whether you have a blog on your website already or not – we’ll help you build or spruce up content so you’re offering valuable content to website visitors, improving search engine visibility, and keeping your audience interested.

Writing your own blogs?  It's more than just sharing random thoughts.  We’ll guide you and your team so you can keep building and expanding your online footprint in the right way to serve existing customers, and attract new ones.

Online Reviews

Getting online reviews can be one of the most critical aspects of your business, and how you outshine your competitors. There are multiple sites where customers can rate their experience, and Google takes all these into account when ranking your website over others.

Working with your team, we’ll help you develop an easy-to-follow process your customers can use to give you online reviews.  This includes helping you setup and/or improve your online review accounts (such as Yelp, Facebook, or industry-specific rating websites), and providing signage and even a webpage you can add to your website for people to easily give reviews. We’ll help make the process as easy as possible for your staff and customers to facilitate – which will result in you looking great all over the internet.

Website Management

Your job is to be an expert in your trade… not be an experienced Webmaster.  When your website has the vital basics in place, your site will improve engagement, customer experience, inbound phone calls, and ultimately capture new business.

After reviewing your website, we’ll provide an outline and list of changes/additions that need to be completed to make sure your website is set for success.  Plus, if you’ve been using Google Analytics, we’ll be able to make additional suggestions for improvement based on how visitors have been using your site, including but not limited to:

  • Proper Call-To-Action throughout website
  • Updated navigation
  • Improved content layout
  • Mobile-responsiveness test

And much much more

Customer Experience

Make your customers LOVE you.  Cause them TO LOVE being engaged with your business, products, or services.  Incorporating a few things in your business could make a huge difference in increasing word-of-mouth marketing, loyal followers, and community knowledge of your good works.

We’ll work with you and your team to incorporate what is needed to create the most positive experience possible for your customers so they keep coming back and sharing the good word about you and your business. 

Customer Service

Might sound cliché, but good customer service is the key to long lasting and satisfied customers.  Simple improvements can make a huge difference.

We’ll work with you and your staff to improve first impressions and much more… to help develop long-lasting relationships with customers.  We’ll ghost call your office and provide feedback and suggestions for improvement.  We’ll help develop scripts, and processes to make sure all customer contact is done quickly, professionally, and compassionately.

Social Media

Sorta like having a website or your name in the yellow pages – it’s just something you have to be doing these days for your business.  Don’t believe the hype, social media isn’t going to suddenly generate a line out your door with customers, but there ARE some fundamentals that need to be in place to help your business, and online exposure.  For example, did you know that Google sees how many Facebook Reviews you have?  Social Media plays a part, we’ll help you get things in place.

We’ll help you setup your Business Profile on Facebook (and other necessary Social Media sites), or improve the accounts you already have properly.

  • Proper business data added/updated
  • Update profile with new photos that will serve you well
  • Setup “Reviews” tab, and provide direct link for reviews
  • Tips and tricks to keep it current and updated, even when you don't have the time

 

Business Cards & Brochures

Simple and easy to print brochures, business cards, signage, and other print items – all make a difference so people get your information, the more likely a call-back or referral.

We’ll help guide you so you can take your logo/branding and business information and create what you need so customers have what they need:

  • Brochures
  • Business Cards
  • Handouts
  • Signage
  • Letterhead
  • Front-desk displays or other applicable signage

Or, our team can create what you need!

Digital Business Management

Keeping your business organized isn’t as easy as it used to be, especially in the digital age.  How much time have you wasted looking for files on your computer?  How many times have you had to sort through personal files mixed in with business files?  Back in the paper-days, it was easy to manage and organize.

We’ll work with you and your team to design the right file structures on your computers or shared server to ensure true organization of your files and data. Need to send your logo files to a print shop, or dig up a Word document from a year ago?  It should only take you seconds to complete once you have organized your files properly.  We'll help you accomplish this, and we won't use techy jargon in the process - we make this make sense!

Google My Business (GMB)

Having a properly setup Google My Business Account can make a HUGE difference in your exposure to the public.  Make your business “stick out” on Google, Google Maps, and control and display business information on Google Search Results. integrate with your business YouTube Account (Google owns YouTube), and much more.  That can mean more new customers, and a better experience for the customers you already have.

If you don’t already have a Google My Business Account setup, we’ll work with you and your team to get it setup properly.  If you already have one, we’ll make sure everything is setup properly, and help build your account out in all the areas necessary to maximize your business exposure online, including but limited to:

  • Google My Business setup, or business claim
  • Website verification
  • Google Maps verification
  • Google Analytics and Webmaster tools setup, site verification
  • YouTube Channel setup
  • Direct Google Review link
Search Visibility

Search Visibility is vital for your business to be easier for customers to find, and appropriately communicate your value.  Plus, regardless of all the "new trends" you hear coming out lately – the fundamental search visibility practices are just as important now as 10 years ago - yet often overlooked by most small businesses.

We’ll review your website to identify areas of improvement, then we’ll put together a comprehensive guide you can provide your webmaster so they can easily follow the steps needed to improve your Search Visibility to improve your online footprint. Whether you update your website or someone else does – the steps we provide will be easy to implement and teach you how to continue improving your fundamental search visibility on a long-term basis. In addition, we’ll educate you on the additional ways you can boost your Search Visibility so all search engines interconnect all your online accounts (website, facebook, linkedin, etc.).